ABOUT
Introducing Grace Arber, a UK-based design dynamo with over 3 years of conquering the design landscape in agencies, in-house roles, and a thriving 5-year freelance stint. Bringing a trove of creative prowess, Grace's journey transcends traditional graphic design. From molding brand identities to sculpting eye-catching visuals and breathing life into marketing strategies, she seamlessly merges creativity with strategy.
For those on the lookout for someone to elevate their brand or a creative ally for the next big project, Grace is ready to infuse a burst of quirk, a touch of magic, and a dose of design finesse. Ready to transform your vision into vibrant reality? Grace Arber is the creative you've been searching for.
Services
Branding
With a knack for crafting captivating visual identities, Grace has left an indelible mark on the brand narratives of varied clients, from Gemuine and Law Creative to Splend. Her expertise extends far beyond the visual spectrum, shaping brand stories that strike a chord with audiences.
Strategy
As the Graphic Design & Social Media Executive at BMW & MINI, Grace flexed her strategic design skills and project management finesse. Teaming up with a dynamic marketing crew, she not only flawlessly executed high-profile launches and events but also took center stage in ideation sessions. Grace weren't just managing timelines, budgets, and deliverables—she was shaping the very essence of creative concepts and strategies, amplifying the impact of marketing initiatives. Her independence in handling every aspect underscored her proficiency in strategic design and project management.
Research
In her academic journey, Grace demonstrated her research prowess with a final major project. Delving into the intricate realm of female idealisation, she navigated the complexities of social media's impact on self-esteem. The revelations were eye-opening—67% of 206 women acknowledged social media's influence on their self-esteem, while a staggering 87% expressed a desire to enhance their sense of beauty.
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Grace went deep into the background, infusing her work with substance. Her ability to craft a narrative doesn't just inform; it invites the audience on a profound journey through the critical exploration of this subject.
Creative Marketing
Diving beyond the usual graphic design boundaries, Grace's expertise extends into the dynamic realm of creative marketing. As a Freelance Graphic Designer, she doesn't just create visually striking assets—she's a driving force behind the success of high-profile campaigns. From crafting EDMs to shaping social media strategies and collaborating on dynamic marketing initiatives, Grace injects creativity into every facet. Her approach goes beyond visuals; it's about elevating brands and smashing business goals.
Graphic Design
Launching a creative odyssey rooted in graphic design, Grace Arber has transformed into a dynamic powerhouse in the design arena. Grounded in the art of visual storytelling, she effortlessly fuses creativity with strategy, breathing life into concepts.
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From crafting graphic designs in her early days to orchestrating sophisticated projects today, Grace's fervor for innovation and dedication to crafting impactful visual experiences remain the beating heart of her design ethos.
In the ever-evolving design landscape, where her journey started with graphic design, it persists as the cornerstone of her artistic expression and creative evolution.
